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Social sector hiring, compensation rise

Social sector hiring, compensation rise
A higher number of companies are hiring social sector professionals thanks to increased corporate philanthropy, higher corporate social responsibility (CSR) activities, focus on rural consumers and more partnerships with government.
AHMEDABAD: Corporates seem to have developed a special liking for social sector professionals, with their compensation package having increased by 40-50% in the last one year.

Recently, when a leading pharma company manufacturing injections recently bagged an order from the Government of India, it immediately hired 300 professionals from the social sector to understand the functioning of government. Social sector professionals are those who work in local and international NGOs, foundations of corporates, not-for-profit organisations, public private partnership firms, micro-finance institutions, among others.

Sunil Goel, director, GlobalHunt, a recruitment firm, said, "The demand of such professionals by corporates has gone up 25 per cent this year. The demand will increase with the growth in foundations, NGOs and corporate social responsibility."

A higher number of companies are hiring social sector professionals thanks to increased corporate philanthropy, higher corporate social responsibility (CSR) activities, focus on rural consumers and more partnerships with government.

For instance, food and facilities management company Sodexo India increased its hiring of social sector professionals by 100 per cent this year for its CSR activities. Jeff Brades, vice president, marketing and communications, said, "Companies need to understand what they want from these individuals and recruit them to support the strategy."

For a sector that looked beyond heavy pay checks, the compensation today is at par with that of other sectors. Preeti Priya, placement co-ordinator and professor, Institute of Rural Management Anand, said, "There has been a surge in average salaries at IRMA. Graduates are being offered higher positions, and the compensation is at par with MBA from any other stream."

Companies also hire such professionals to get a different perspective of offering services. Anil Gupta, senior professor at IIM Ahmedabad, said, "Social sector professionals help understanding community needs, socio-ecological context in which local communities deal with various stresses and respond to different opportunities, promote creativity and innovation at grassroots."

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